Program

25 SEPTEMBER THURSDAY

10:00-11:00 FAIR OPENING CEREMONY (PROTOCOL SPEECHES)

TOURISM SUMMIT PROGRAM 1st DAY PROGRAM

11:10-11:50 FUTURE of HOSPITALITY: EMEA & TÜRKİYE LEADERS SESSION

11:55-12:15 BOOKİNG.COM KEYNOTE

12:20-13:00 EGYPT MARKET SESSION

13:05-13:45 DESTINATION SESSION SPONSORED BY MUGLA METROPOLITAN MUNICIPALITY SESSION

14:00-14:40 ICVB “VISION 2036: POSITIONING DESTINATIONS THROUGH THE EYES OF GLOBAL INDUSTRY LEADERS” SESSION

14:45-15:05 SUPER-APPS AND THE FUTURE OF NEXT-GEN TOURISM

15:10-15:50 NAVIGATING THE FUTURE OF SUSTAINABLE TOURISM

15:55-16:35 EUROPE-TURKEY TOURISM FORUM

16:40-17:20 THE FUTURE OF HOTEL INVESTMENTS IN TURKEY: DATA-DRIVEN GROWTH, 2026 PERFORMANCE, 2027 TARGETS, AND BRAND GROWTH STRATEGIES

Venue: Yenikapi-Eurasia Performance Art Center/Speakers Corner

20:00-24:00 ITF GALA PARTY-Swissotel The Bosphorus (For Exhibitors and Hosted Buyers)

 

26 SEPTEMBER FRIDAY

TOURISM SUMMIT PROGRAM 2st DAY PROGRAM

10:30-11:10 CIS MARKET SESSION

11:20-12:00 UNION OF MUNICIPALITIES OF TÜRKİYE SESSION

12:10-12:40 CARIBBEAN MARKET  SESSION

12:50-13:30 2026 SEASON EVALUATION, 2027 EXPECTATIONS (SECTOR ASSOCIATIONS AND UNIONS)

13:40-14:20 2026 SEASON EVALUATION, 2027 EXPECTATIONS (HOTELS)

14:30-15:10 TURKISH TOURISM MARKET THROUGH THE LENS OF GLOBAL OTA GIANTS

15:20-16:00 EVENTMAGIX 2026 SEASON EVALUATION, 2027 EXPECTATIONS ( AGENCY)

16:10-16:50 NEW REVENUE ARCHITECTURE IN TOURISM: BALANCING ARTIFICIAL INTELLIGENCE, DISTRIBUTION CHANNELS, AND DIRECT SALES

Venue: Yenikapi-Eurasia Performance Art Center/Speakers Corner

 

 

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